General Motors - Hummer EV Off Road Mobile App
An off-road mobile app for planning trips in the world's first electric supertruck, with energy-aware routes.
- Electric vehicles
- Mobile & car infotainment
- B2B2C
- Automotive innovation
- GIS
- 0→1 Product
- Product
- Off-road planning app for the world's first electric supertruck
- Industry
- Electric vehicles · Mobile
- My role
- Led UX and UI across mobile and in-vehicle experiences
Led UX and UI design across mobile and in-vehicle experiences. Collaborated with Product Managers, Head of UX, and Development team from concept through implementation.
Find a trail
Browse, search and filter
The trail list, search results and filters.
Trail details
One trail, from overview to reviews
Energy plan, download and start trip, with recordings and reviews below.
Offline
Download a trail for offline use
Downloading, downloaded, and what happens when the download fails.
Trip in progress
Record and share the trip
The live trip, the elapsed time and the trip summary.
myGMC Mobile App
Route Planning Feature
The route planning feature uses the current charge of the GMC HUMMER EV, driving conditions and real-time weather to calculate the most efficient route available. So drivers are able to make the most out of every mile before heading out on the road.
Early work
Research and a slim wireframe version first
The wireframes let the PM pitch the off-road idea to the board.
Process
- Kickoff
Discussing overall concept mobile & projection, primary use cases and main features.
- Requirements
Defining features and scope of work.
- Research & Users
I've started with PM's initial research, then continued researching on off-road mobile apps competitors, reading about the 4x4 lifestyle, user forums etc.
- Wireframes
At first we needed to create a wireframe slim version in order for the PM to pitch the off-road idea to the board. When succeeded I continued working on rest of the user flow together with Head of UX and additional designer who worked on the projection screens.
Challenge
The world's first all-electric supertruck needed a way for off-road lovers to engage with its extreme capabilities.
Decision
A cross-platform off-road area in the mobile app, where the user plans the next trip taking energy consumption and the constraints of an EV into account.
Impact
- The slim wireframe version let the product manager pitch the off-road idea to the board; once it succeeded, the rest of the user flow went ahead.